For good or bad, Yank political campaigns for President start ramping up 2 years before the election occurs. Now you'd think that if one year were spent looking for the most qualified applicants to be found in the complete country, another year would be more than acceptable for the applicants to sort out and implement their political campaign methods. Beginning two years before the particular voting date, well-heeled folks already notable in political circles start by saying their candidacy.

Following the statement, rounds of fund-raising parties are held to build up the coffers of the applicants, who basically designated themselves. Political campaign techniques appear to first depend on name and face recognition. This appears to fly in the face of our basic Yankee values.

When we sign up for a job, the employer generally does not know or recognize us.

The employer is looking for the best qualified person for the position, not a household name. So why does not this fairness and diligence extend to the highest office in America? When the applicants have gathered satisfactory funds to launch their campaigns, they appear to put a metaphorical wet finger up to the breeze to measure the Yankee sentiment. What are the large issues? What will the public truly get riled up about? Last year, Iraq was huge in the mind of the public, as was senior hospital treatment. In the prior Presidential election, negative political campaign methods turned into a gigantic no-no with the general public. So this season's political campaign systems duck such shenanigans like the plague. Discontented electorate will not vote for the person who has negativity. However unlucky, it does appear that political campaign secrets are formulated to delight the best number of citizens. Truth and conviction frequently take a rear seat to expediency.

To be fair, some applicants do stand on truth and their solid convictions, much to their detriment.

Political campaign methods die and live on the turn of a phrase or the number of TV advertisements placed. Somehow, this does not appear to be the best tack to elect a President worth his or her salt.

This year, Iraq has started to vanish from the general public's mind for absence of TV exposure. Now, we hear a more generalized call for change, which forms a loosely outlined catch-all box for this political campaign systems.